META

Meta

Miss

Last quarter EPS $6.18 vs $7.17 consensus -13.8%

Ads beat. Earnings missed. Cash flow nearly vanished into the AI build.

Q2 2026 · filed Jul 30, 2026

$616.77

+6.09 (+1.0%)

Meta’s apps took in $60.8 billion, up 28% and a hair above estimates. Earnings per share of $6.18 missed ~$7.14. Capital spending hit $31.1 billion. Free cash flow collapsed 91% to $784 million. The ads engine is fine; the bill for AI infrastructure is the plot.

Ticker Snapshot

  • Market cap

    $1.57T

    Shares × last price

  • EPS (TTM)

    $26.54

    Trailing twelve months

  • EBITDA

    $30.34B

    Average of last 4 Quarters.

  • Trailing P/E

    23.2

    Price / TTM EPS

  • Forward P/E

    17.9

    Price / next-year EPS

  • Price / book

    6.02×

    Price vs net assets on the books

  • Price / sales

    6.88×

    Market cap vs last 12 months of sales

  • Price / cash flow

    12.1×

    Market cap vs operating cash flow

  • EV / revenue

    6.98×

    Enterprise value vs sales — includes debt

  • Div. yield

    0.34%

    Annual dividend / price

  • 52-week

    $520.26 – $790.80

    Range over the last year

From the latest filing

Last 4 quarters ended Jun 30, 2026. Same period on every tile. Arrows vs last quarter and as of last year.

How sales became profit

Average of Last 4 Quarters · Jul 1, 2025 through Jun 30, 2026

  1. What they sold

    $57.06B

    Revenue. What customers paid.

  2. Cost to make it

    $10.41B

    Cost of goods. What it took to produce.

  3. Profit on the books

    $17.02B

    GAAP net income. Not cash — that's free cash flow.

  4. Profit margin

    29.8%

    How much of sales became book profit.

Per $100 of sales

Same story, scaled to a hundred-dollar bill so the mix is obvious.

Sales

$100

Average of last 4 Quarters.

Cost to make it

$18

Average of last 4 Quarters.

On the books

$30

Average of last 4 Quarters.

Where the money came from

Segments tagged in the filing — the parts inside the total.

  • Family of Apps ads

    $59.36B+27%

    Impressions +14%, price per ad +12%.

  • Reality Labs

    $1.44B0%

    Still a rounding error next to ads — and a cost center.

Brief me

A short teacher-voice walkthrough of the filing. On tap, not on load. Never a buy or sell.

Filings map

The source documents on EDGAR. Opens in a new tab.